Tyler Blevins aka Ninja, aka gamer, YouTuber, Twitch streaming extraordinaire, reportedly earned a cool $10,000,000 in 2018, or nearly £8,000,000 for us Brits. It comes as no surprise, with Ninja being the most popular gamer of all time, hitting streaming records and gaining mass followers across the globe. How? playing Fortnite of course!

Speaking to CNN, he talks about this years success and how much money he earned. He tells CNN that most of his money (70%) comes from Twitch & YouTube through ads and subscriptions, with the remainder via lucrative sponsorship deals with companies such as Samsung, Uber Eats & Redbull!

It’s a known fact, that ads run throughout YouTube, popping up every time you start a new video and/or during the video several times. Ninja currently has some 20 million subscribers on his YouTube channel, and everytime one of those viewers watches one of the ads on a video of his, he takes a percentage of that revenue. Each of his videos gains millions of views each time, resulting in those dollar signs really stacking up. The other platform he uses, Twitch, he has more than 12 million followers, with almost 40,000 of those paying to watch him via a subscription of either $4.99, $9.99 or $25!

Ninja has always been a gamer, playing Halo back in the day but since hooking up with Drake on Twitch for a game of Fortnite, his career has skyrocketed and set to increase even more. That stream with Drake, was a record breaker on Twitch, with 628,000 concurrent viewers, which at the time was a big deal, but has since been broken. Fornite is a huge game in itself, but with the help of Ninja and other gamers of course, Epic games have made a reported profit of $3 Billion in 2018.

Gamers, streamers, big and small, on any game have massively increased the presence of eSports in 2018, with Ninja & Fortnite playing a big role in that. Awareness is at an all-time high, with more competitions being held and prize money sometimes being more than a Lottery win! With big consumer brands such as Samsung and Redbull getting behind eSport players, the scene is only going to get bigger.

The question is, how long will the Fortnite train last and is it time for Ninja to diversify…